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Virtual Event

Primark Cares Event Management

5,651

Website Visits From Launch

73

of total viewers still online at end of show

556

Total number of comments during live event

This virtual event to launch Primark Cares new sustainability strategy to its entire workforce in advance of a media event was carefully planned and executed by our event management team. This consisted of guest speakers including CEO Paul Marchant and a number of other senior leaders.

Verve managed all AV production, including building a fully customised HD LED studio in London, UK. We created custom screen motion graphics as well as creating holding slides for all speakers.

All of the content was shared with over 50,000 employees. We also invited attendees to share their views on a range of topical issues using a combination of polls & Q/A.

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