Just as Kansas City Chiefs and San Francisco 49ers battled for the National Football League Championship, major brands and marketing agencies fought for our attention during the Super Bowl Sunday. ...
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Common New Year Resolutions for most people is to lose weight, eat better, get healthy and do more things to make the world a better place. And what's great about...
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2019 saw a new phrase enter the public consciousness in our endeavour to live our lives more sustainably. “Flygskam”, the Swedish for flight shame, is a concept whereby people are...
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Voice assistant devices such as Amazon’s Echo, Google Home and Siri have left the era of new and novelty, and have entered mainstream. Over the past two years in particular...
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TikTok has become one of the most popular social media app for the Gen-Z demographic. It was released in 2017 and allows people to create and share short lip-syncing videos,...
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Updated the 2nd December 12:11 It's that time of year when brands release their newest Christmas campaigns for all of us to get in the festive mood. We will be...
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In an age of charity- scepticism, fundraising organisations have to be really innovative with how they deliver their message. Luckily, when it comes to reaching people, where there is emotion,...
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Ever since gif stickers from Giphy became searchable and accessible natively via Instagram and Snapchat stories, brands have been rushing to create content to show up when users are looking...
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As we gear up for this year’s Halloween, we take a quick look back at last year to see what gave consumers a scare and flooded social media feeds. From...
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When the government gets involved in advertising itself to the rest of the world, it usually comes with a whopper budget. Running into the hundreds of millions, states invest heavily...
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