All posts by verve

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5 Examples of Innovative Experiential Sports Activations

By | Activations, Experiential | No Comments
No consumer group is more loyal than sports fans, who devote themselves to certain leagues and teams. With many sports brands associating themselves with “doing” and “pushing the limits”, it’s no surprise that they have invested in millions into experiential activations to boost their brand.

Here are some of our favourite examples of engaging, experiential, sports activations.

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5 Tactics To Improve Your Online Presence On A Budget

By | Digital | No Comments
Amplifying your online profile takes commitment, but doesn’t have to be expensive – and the rewards can be huge. On average, Instagram users upload 4 billion images per day. YouTube racks up 300 hours of video content per minute and the number of active social media users on the planet jumped 21% this year, bringing the total up to 2.8 billion active users.

The rise of the digital age shows no slowing down, so it’s important to make sure your brand’s voice cuts through the online noise to make an impact.

We’ve put together some simple tips on how to increase web presence to reach a wider audience, without spending a penny.

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11 Delicious Street Food Vans To Hire For Your Event

By | Events | No Comments
Long gone is the notion that street food is just soggy chips from a van at the back of a football stadium. Now, street food vendors dish up some of the most gastronomical delights in the food industry – and look great while doing it.

Take a look at a rundown of some delicious Irish food vendors that you can hire for your event.

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5 Stunning Examples of Drone Footage

By | Digital | No Comments
Sun’s out, drones out! Spring has sprung in Ireland and the good weather means excellent conditions for flying drones and getting unbelievable aerial videography.

Over the past several years, drone footage has become common place in video ads and brand videos, as it offers a refreshing new perspective and added depth to the medium. Having said that, drone flying is an art form and requires skill as well as planning to achieve the perfect shots.

Here are 5 of our favourite examples of stunning drone footage.

Thinking of flying a drone? Read our guide to flying drones in Ireland, and you’ll be in the air in no time.

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5 Creative Examples of Branded Pop-Up Shops

By | Activations, Experiential | No Comments
There’s a good reason why temporary branded pop-up shops and restaurants have exploded in popularity in recent years. Not only does it offer customers a chance to engage with your brand in a completely immersive way, but if done right, the relatively cost effect solution is highly shareable on social media and offers exclusivity to customers that they wouldn’t experience in normal retail outlets.

We take a look at some brands that got creative and delivered some super cool, shareable and totally immersive branded pop-up stores.

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7 Valuable Event & Marketing Blogs Worth Reading

By | Digital | No Comments
When planning your live event, experiential activation or developing new marketing strategies for your brand, it’s hugely important to keep your finger on the pulse when it comes to trends in the ever-evolving industries.

Many top bloggers and publications update their sites daily with the latest news, tips and innovations. Whether it be ‘How To’ articles about new digital marketing tools or showcasing some excellent event planning case studies, setting aside an hour per week to scan blogs can be of big benefit to your business.

However, for every ten marketing blogs, you might get one gem. To save you time, we’ve compiled a list of some of the internet’s most beneficial blogs.

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6 Photo Editing Apps to Improve your Instagram Content

By | Ads, Digital | No Comments
Now that Instagram has become such a heavyweight in the photo sharing space, it’s only natural that is has become the go to platform for brands and organisations show off their latest events, activations, campaigns and company culture. With this in mind they want their photos to be presented in the best possible light. In this next blog we will take a look at some of the best photo editing applications, in no particular order, for creating better Instagram content and presenting your photos in the best way possible. Included in the below are some examples of our use of these applications. Read More

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5 Cracking Easter Marketing Campaigns

By | Activations, Ads, Experiential | No Comments
Over the Easter period, consumers are clamoring for confectionary to gift to friends and family, or indulge a little themselves. With this demand comes a great opportunity for marketers to put on their thinking caps and produce some excellent advertising to nab their share of the Easter market.

We’ve put together a list of some of our favourite fun and effective Easter-themed campaigns.

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5 Outstanding Experiential Brand Activations From SXSW 2017

By | Activations, Experiential | No Comments
Every year, SXSW Festival in Austin gets bigger and better. Starting as a humble music festival in the late 1980s, SXSW now has three branches – Film, Music and Interactive. Over the years, SXSW has built a reputation for launching the careers of many musicians, filmmakers and start-up CEOs, and has become the ultimate playground for marketers who want to get their product onto a world stage.

Without a doubt, marketers bring their A-game to Austin, so we take a look at some of our favourite product activations of SXSW 2017.

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