When planning your live event, experiential activation or developing new marketing strategies for your brand, it’s hugely important to keep your finger on the pulse when it comes to trends in the ever-evolving industries.
Many top bloggers and publications update their sites daily with the latest news, tips and innovations. Whether it be ‘How To’ articles about new digital marketing tools or showcasing some excellent event planning case studies, setting aside an hour per week to scan blogs can be of big benefit to your business.
However, for every ten marketing blogs, you might get one gem. To save you time, we’ve compiled a list of some of the internet’s most beneficial blogs.
1. Event Industry News – EventIndustryNews.com
Event Industry News does exactly what it says on the tin. This website is one of the most comprehensive on the web. It hosts guest blog posts from event influencers and professionals, full podcasts, event supply directory, venue database and even job listings. Keep posted by following Event Industry News on Twitter.
2. BizBash – BizBash.com
BizBash is an excellent all-rounder that covers every aspect of event planning, from theme ideas to on-site management and planning. BizBash favours the easy to digest slideshow articles that you can dip in and out of when on the way to meetings or when you have a spare few minutes, and also offers extensive resources for finding suppliers and venues to suit your needs.
3. Eventbrite – Eventbrite.com/blog
Eventbrite isn’t only a powerful tool for selling tickets and promoting your event. The website also curates an informative blog choc-a-bloc full of tips to help you plan your event successfully. Eventbrite offer advice on every aspect of event planning, from time management to making your event trend on social media.
5. Event Marketer – EventMarketer.com
Another blog worth your click is EventMarketer.com, the self-professed “most respected news source for event professionals” is a spinoff of the popular Event Marketer Magazine. It boasts itself as the go-to resource for agency executives, and we wouldn’t disagree.
6.Event Magazine – EventMagazine.com
Last but certainly not least, Event Magazine’s online hub is an excellent event and marketing resource. The news pages showcase the latest in experiential and digital marketing, as well as event management. While the blog section features op-eds from top event professionals, sharing their expertise and discussing the future of the industry.
7. Jon Loomer For Facebook Marketers – JonLoomer.com
To say Jon Loomer is an expert is an understatement. Let’s say, Conor McGregor is to MMA, as Jon Loomer is to Facebook marketing.
If you’re promoting events on social media, follow his blog for the latest tutorials on how to use new Facebook tools and strategically plan content strategies. He posts new articles every few days, hosts his own podcast and regularly broadcasts Facebook Live Q&A sessions to answer followers’ burning questions.
He primarily deals with all things Facebook, but also posts advice columns for budding entrepreneurs trying to find their footing in the business world.